DATE FARMERS - SUPER LOCOS
"Super Locos" is a 96 page hard cover illustrated book. - The Date Farmers, Carlos Ramirez and Armando Lerma of Coachella Valley (after meeting each other, they learned that both their father's farmed "dates" hence their name - The Date Farmers), often collaborate in their art, collage drawings, and words on discarded signs. Reminiscent of Mexican Revolutionary posters ala/Pancho Villa, as if Cesar Chavez is knocking on our door. Ramirez and Lerma explore the essential reality of the roots of California past and present culture. Their art depicts Mexican-American religious icons, and their style resembles prison art - their lettering strong in a low rider tradition of bold sign painting.